Campaigns &
Engagement
services
We develop successful campaign strategies and support you in building an active supporter base.
Campaigns &
Engagement
Running successful campaigns and building an active supporter base require strategic foresight and a culture of continuous testing and learning.
where we help
CAMPAIGN DEVELOPMENT
& STRATEGY
Development and management of campaign strategies:
Theory of Change, strategic and tactical alignment, and leadership of communication and campaign teams
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Development of strategies to grow a broad base of supporters
such as members, activists, and donors.
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Advisory and support services for projects focused on strategic audience engagement.
selected clients
UNICEF ECARO
Austrian Federal Ministry of Education, Science and Research, European Commission
Strategic narratives and training in the field of early childhood education for the Austrian Ministry of Education.
Development of a strategic narrative paper aimed at strengthening the public image of the early childhood education profession, co-created with stakeholders from politics, the public sector, education, and civil society across Austria.
selected clients
AMNESTY
INTERNATIONAL SWITZERLAND
Definition of the brand tone of voice and contribution to the brand book.
Support of the organisation-wide rollout and training for staff.
Content production of a leaflet and annual report for a programme protecting civilians in crisis and conflict, for use in funding applications.
selected clients
BEN & JERRY'S
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Advising on tone of voice to be implemented in public communication on human rights topics, as an activist ice cream brand
Training in strategic communication and Hope-Based Narratives for Ben & Jerry’s social mission partner organisations, focused on refugee rights.
About us
They founded one step beyond in 2022 to help organisations elevate their communication and campaigning efforts to a more impactful and strategic level. At the same time, they support purpose-led businesses that benefit from engaging narratives, movement thinking and a campaigning mindset.
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As part of a global network of certified hope-based communication specialists, they are dedicated to advancing the field of narrative practice across Europe and globally.
They are forward-looking people with a hopeful mindset.
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Get in touch!
Gesine Schmidt-Schmiedbauer and Philip Doyle
are friends who share a common purpose rooted in human rights.
This shared passion drives their efforts to support leaders and changemakers in effectively communicating what they stand for, with the aim of making a positive impact on people and the planet.
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Whilst working together at Amnesty International Austria, their strategic approach to communication and campaigning was instrumental in transforming the organisation into a more inclusive and rapidly growing movement.